Premios Juventud 2025
Premios Juventud 2025
✦ Presentation Design
✦ Event Graphics
✦ Screen Content
✦ Packaging Design
Challenge & Role
Premios Juventud 2025 brought TelevisaUnivision’s annual awards show to Panama for the first time, with 231 nominees across 41 categories and a live broadcast reaching audiences across multiple platforms. Beyond the main ceremony, the event expanded into pre-event activations and public experiences across the city.
As a designer, my role was to adapt an established international event identity across communication, space, and video—helping teams and partners present opportunities, visualize activations before installation, and carry the system into public-facing experiences.
Challenge & Role
Premios Juventud 2025 brought TelevisaUnivision’s annual awards show to Panama for the first time, with 231 nominees across 41 categories and a live broadcast reaching audiences across multiple platforms. Beyond the main ceremony, the event expanded into pre-event activations and public experiences across the city.
As a designer, my role was to adapt an established international event identity across communication, space, and video—helping teams and partners present opportunities, visualize activations before installation, and carry the system into public-facing experiences.
Challenge & Role
Premios Juventud 2025 brought TelevisaUnivision’s annual awards show to Panama for the first time, with 231 nominees across 41 categories and a live broadcast reaching audiences across multiple platforms. Beyond the main ceremony, the event expanded into pre-event activations and public experiences across the city.
As a designer, my role was to adapt an established international event identity across communication, space, and video—helping teams and partners present opportunities, visualize activations before installation, and carry the system into public-facing experiences.
✦ Presentation Design
✦ Event Graphics
✦ Screen Content
✦ Packaging Design
✦ Presentation Design
✦ Event Graphics
✦ Screen Content
✦ Packaging Design
Phase 01 — Presentation & Pre-Event Activations
Phase 01 — Presentation & Pre-Event Activations
Before the live event, the project expanded into sponsor proposals and pre-event activations. My work focused on turning those plans into clear visual narratives that showed how brands, spaces, and audience experiences could come together.
Before the live event, the project expanded into sponsor proposals and pre-event activations. My work focused on turning those plans into clear visual narratives that showed how brands, spaces, and audience experiences could come together.
➨ Event identity and logo by Eduardo Bragin, TelevisaUnivision.
➨ Event identity and logo by Eduardo Bragin, TelevisaUnivision.
➨ Event identity and logo by Eduardo Bragin, TelevisaUnivision.
Commercial Presentation for Sponsors
Commercial Presentation for Sponsors
Commercial Presentation for Sponsors
I structured and designed a commercial presentation for brands interested in participating in Premios Juventud-related activations, organizing sponsorship opportunities, benefits, spaces, and visual proposals into a clear narrative.
I structured and designed a commercial presentation for brands interested in participating in Premios Juventud-related activations, organizing sponsorship opportunities, benefits, spaces, and visual proposals into a clear narrative.
Coffee Party & Media Maratón
Coffee Party & Media Maratón
Coffee Party & Media Maratón
As part of the pre-event program, the Media Maratón I STAR PTY brought 2,500 runners to Cinta Costera and concluded with a Coffee Party. Working from the established plan, I developed spatial visualizations, event and route maps, and animated screen content to help communicate how the experience would take shape before execution.
As part of the pre-event program, the Media Maratón I STAR PTY brought 2,500 runners to Cinta Costera and concluded with a Coffee Party. Working from the established plan, I developed spatial visualizations, event and route maps, and animated screen content to help communicate how the experience would take shape before execution.
Gift for Special Guests
Gift for Special Guests
Gift for Special Guests
I designed the packaging for a gift presented to artists and international guests, combining I★PTY, Panamanian visual references, and the event identity into a single application.
I designed the packaging for a gift presented to artists and international guests, combining I★PTY, Panamanian visual references, and the event identity into a single application.
Phase 02 — Watch Parties & Event Applications
Phase 02 — Watch Parties & Event Applications
As the event moved into its public-facing stage, the experience expanded through Watch Parties and other in-person activations. My work shifted toward visualizing spaces and adapting the event identity into physical applications designed for different locations.
As the event moved into its public-facing stage, the experience expanded through Watch Parties and other in-person activations. My work shifted toward visualizing spaces and adapting the event identity into physical applications designed for different locations.
Watch Party Visualization
Watch Party Visualization
Based on the defined event plan, I translated the stage, screens, interaction areas, and surrounding elements into 3D visualizations, helping teams understand the proposed experience before installation.
Based on the defined event plan, I translated the stage, screens, interaction areas, and surrounding elements into 3D visualizations, helping teams understand the proposed experience before installation.
Event Visual Applications
Event Visual Applications
I adapted the event identity into backdrops, photo opportunities, screens, and location-specific graphics, maintaining consistency while adjusting the system to each physical environment.
I adapted the event identity into backdrops, photo opportunities, screens, and location-specific graphics, maintaining consistency while adjusting the system to each physical environment.
Design Impact
Design Impact
Across the project, design helped bridge the gap between an international broadcast identity and the local experiences built around it in Panama.
My work made sponsor proposals easier to present, activations easier to anticipate, and public-facing applications more consistent across touchpoints.
Across the project, design helped bridge the gap between an international broadcast identity and the local experiences built around it in Panama.
My work made sponsor proposals easier to present, activations easier to anticipate, and public-facing applications more consistent across touchpoints.
